New Media News Bytes

Live-streaming joins Adult Swim's digital portfolio which already includes original and exclusive online content, top-performing mobile games, a growing slate of indie games published on Steam plus more than 130 free online games, including the popular …
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BlackBerry's Rise and Fall

It was little more than a mobile pager and actually ran on two AA batteries with a keypad that allowed the person to respond to the sender. Photo: Blackberry. photo. The name BlackBerry was coined by the marketing company Lexicon Branding. The name …
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WEBINAR REVIEW Bam! Ka-Pow! Power-packing your post-purchase programs

In a recent Internet Retailing webinar, Bronto manager of marketing research Jim Davidson argued that post-purchase email marketing can be used to encourage long-term customer loyalty and repeat purchasing – and came up with some practical examples of …

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